This meeting we discussed all of the things to date that SAM requires my skills for, and worked out what I will be producing for my benefit and theirs.
They are as follows (taken from a word document of progress typed by Ben Stringer of SAM) -
SAM and Ash Tugwell update 09-04-09:
Templates
Band management – Images found, put together and make into silhouette with puppet idea
Rock School - Images found, put together
Junior Rock School - Images found, put together
Jazz and blues school Music Video DJ Workshops – Sourcing crowd / urban images
Beatboxing Workshops - Sourcing crowd / urban images
Theseus Gerard – Stomp!
Drum up education Harmonica Workshop General posters / flyers – Result of all the other work
School posters / flyers – Result of all the other work
Car Stickers – pimp my SAM, comet / fireball imagery
SAM font? – Adult and for children
SAM Student Gift Vouchers Retail Template
Some more imagery needs to be researched for say the beatboxing and Dj workshops...
An idea of mine was to create an actual unique SAM font, by hand and converted by computer through fontifier.com for example, could be a nice touch...
I need to start compiling my work to be refined on the computer - A few templates will be made eventually just for the basic composition of pretty much all of the work... The templates will vary in theme.
One sketch of an idea of Paul Roberts (Ex Stranglers frontman running the workshop) as a puppeteer for the 'Band management' Poster got a good feedback, so thats an idea I may run with once I have found the style I will be working in.
So far to develop a style and get a feel for the project I have been tracing rockstars in action stances, as the template specific requirement for all the posters is a 'silhouette' style - I decided to trace all the inside details in orange, so i could still use them if not just the silhouettes. I am not finished with these yet, but again SAM liked what they saw.
As for the bumper sticker - A lot of friends and customers of the company have been asking for them, and after the progress crit at Northbrook it was decided that I should at least consider re-making the logo for SAM and this would give me the opportunity to do that.
I am happy with their current logo, but for the bumper sticker they want it to stand out differently with emphasis on the wing/wave/flame vector graphic that appears from the right side of the logo... Originally to represent a wave of Shoreham beach, the location of SAM - however a talk with Ben took us to 'Pimp my Ride' and a car he saw that had flame bodywork similar to what he was thinking for the bumper sticker... Inspiration from something the sticker would find itself on - a car. The Circular logo is to be played around with, and as we spoke about, maybe even "turned into a comet", to incorporate a flame effect or wind effect to almost animate the logo and add some culture-themed imagery for the different canvas it is being applied to. This is all stuff that needs to be sketched and played around with. Could have an exciting outcome.
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